How to Craft a Creative Proposal

Watch this video to learn how to build your own creative proposal

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Getting a creative proposal completed and out to clients can be a lot of work (even when you’ve been doing it for a while). We know this is the part of your business that is done without compensation (to start, at least) but a necessary part of making money.

But crafting a branded template – with defined areas of client personalization – will ensure you have 90% of the creative proposal done before you need it.

We have created our own white-labeled template to help creatives build their proposals more efficiently and with less stress. So when an impromptu conversation turns into a “send me a proposal” business prospect, you’ll be ready!

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Here's what we recommend including in your creative proposals to clients:

  • Who you are
  • What you do
  • How you do it
  • Who's working on the project
  • What the client does
  • How they do it
  • Client goals
  • Challenges
  • Pain points
  • Proposal terms & details
  • A closing slide & call-to-action to the client