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AI vs dating apps & NFTs come to Instagram

By Anna Klawitter | September 17, 2022

I love creative takes on the regular old billboard. So when I saw this traffic-stopping billboard spotted in the streets of São Paulo, I had to share. At first glance, it looks like the poster melted in the sun, but of course… it’s been touched by the fiery breath of a dragon: HBO’s House of…

Branding / Content Strategy / Creator Marketing / NFTs
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Why You Should Be On TikTok if You Want Better Engagement

By Anna Klawitter | September 5, 2022

Andddd…Here Come The BeReal CopyCats Happy Labor Day, all! I hope you’re taking the well-deserved time off to relax, be present, and refresh. And maybe even snap some vids for your socials — everything is content, right? Fall is barreling towards us. Where did the time go? If you’re in a southern state like me,…

Creator Marketing
The SAUCE - Thumbnails 2022 (15) (1)

The Kardashians Can’t Save Instagram Forever, but Maybe Mosseri Can?

By Anna Klawitter | August 3, 2022

This week on The Sauce:

Can the Kardashians save Instagram and will TikTok reveal its top-secret FYP algorithm?

Content Strategy / Creator Marketing / News & Trends /

Q1 Earnings, TikTok overtakes Snapchat & Elon Raises More Eyebrows

By Taylor Peterson | April 12, 2022

This week on The SAUCE: A weekly digest for digital entrepreneurs, creators, and social-first brands.

Twitter has rolled back a change that left blank spaces in place of deleted embedded tweets. TikTok overtakes Snapchat as the most popular app for teens. Elon Musk raises more questions about Twitter’s approach

Creator Marketing