Social Media Marketing

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Social media marketing for content creators leverages social platforms to interact with your audience and grow followers. But don’t just use social media to promote your content – use it to respond to comments, answer questions, and start conversations. Follow other content creators in your niche and interact with their posts. Not only does this help build relationships with other creatives, but generates exposure to new audiences too.

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Instagram updates to know about: DM updates, new interest categories

Instagram is out with a few new features that could give your discovery a boost.

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Diving into the creator economy: Monetizing YouTube, Instagram, TikTok

We’re jumping right into the promised latest scoop on the creator economy. Here’s what you need to know, and why, if you want to earn money, YouTube should be your focus.

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TikTok releases a slew of new video editing features

I’m not exaggerating when I say this is quite literally the best video editing update to a social app that I’ve seen yet.

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A Twitter screenshots prompt and the Elon Musk deal saga

Could Twitter become a “superapp” and integrate everything one would need into one app?

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What you need to know about TikTok’s ‘photo mode’

Photo mode on TikTok cycles through images at a slow pace to offer a new alternative to the green screen effect on the platform.

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Are vertical videos and tweet ‘view count’ coming to Twitter?

For better or worse, Twitter is testing a view count display, introduces vertical videos to iOS users in a format that’s TikTok familiar.

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Instagram tests new Notes feature and multiple links in bio

Instagram Notes appears to be getting a wider rollout, ability to add multiple links to your IG bio is on the horizon.

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A peak into the Twitter algorithm and an update to Spaces

Twitter is experimenting with new ways to recommend content in user feeds, including an update to Spaces for users to enter chat topics.

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Instagram Stories to stop breaking up videos

Instagram Stories will uninterrupted now, Meta doubling down on Sharing NFTs now but also launches copycat feature from TikTok playbook.

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TikTok: Update to descriptions, downvotes, book tags

TikTok finally gives us more space for descriptions and launches new approach to thumbs down indicator to weed out negative behaviors.