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From Crisis to Creative: Essential Lessons Learned
You’ve heard it before and you may know it firsthand, 2020 wasn’t an easy year for some. Businesses were being disrupted in ways no one could’ve predicted and people, especially creatives, were forced out of their comfort zones to think of work and life in new ways.
Redefining Entrepreneurship with Gary Vee
In this episode, James interviews Gary Vaynerchuk about what it takes to break out of the rat race of life that some people find themselves stuck in. It takes a rebranding of what entrepreneurship means, to start.
Emmy Award Winner: Dreamer Documentary
In early 2020, just as the global COVID-19 pandemic was locking down the world, Emmy Award-winning filmmaker Nick Nanton was working on a documentary that would inspire millions to dream bigger and live a life with meaning and fulfillment.
Amy Morin: Podcast Launch Visual Positioning
In with the ‘new’ out with the ‘old’. Watch how the Lab transformed Amy’s “Mentally Strong People” into ‘Visually’ Strong People.
BRAND WORK: The Brace Life
In December 2020, NYC-based celebrity fitness trainer Robert Brace tapped the team at Food Fight Studios (Visual Impact Lab) to help expand his reach and create a new, all-inclusive wellness platform – a mobile and desktop web app called The Brace Life. The purpose of the app is to give subscribers unlimited access to the…
BRAND WORK: Amazing Whip-It
How did we take a brand’s goal to pivot their commercial content from infomercial messaging to a nostalgic connection with their target audience while educating them on the benefits of a product that’s existed since 1989? Enter stage right: The “Before Its Time” content campaign.