Anna Klawitter
Loves to write, loves to research, and loves the performance of all things social & blog strategy.
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Instagram AMA format rolling out to profiles? …and other updates
An Ask Me Anything Instagram feature pops up, a new Stories feature restricts access to followers only, and music can be added to photos.
Twitter verification: The pause, unpause, uncertainty
The paid Twitter verification created a slew of impersonations so the “official” gray badges emerged. Can Twitter dig out of the mess?
Are creators using algorithms – or is it the other way around?
For creators to balance content creation and algorithms, it’s key to find low-touch ways to make ideas work across multiple platforms.
Is authenticity boring? What the BeReal content mix has taught us
The strategic challenge for BeReal is to distance itself from the value prop of Instagram and TikTok, but find a way to monetize the app.
Selling NFTs on Instagram?
With this update, creators will have access to a toolkit that will help them create, showcase and sell NFTs on Instagram.
The Pinterest algorithm is getting better
Pinterest has improved its algorithm by refreshing data more often and making Pin recommendations more relevant.
A new app competing for ex-Twitter users?
In the week after Elon Musk took over Twitter, the number of people signing up for a small social network called Mastodon has surged.
YouTube username handles are rolling out
YouTube username handles will be available across the platform to identify creators and ICYMI, creators can link Shopify to their channel.